Implementing Single Sign-On: Key Benefits

    Users demand seamless access to multiple applications from anywhere, anytime, and on any platform as companies worldwide are increasingly migrating to the cloud. Similarly, as most large corporations have hundreds of touchpoints under different names, attempting to handle them all would definitely burden their IT departments. For customers and their IT teams, these problems enable organizations to improve their access control. That is when the implementation of Single Sign-On helps a great deal.

    Single Sign-On means SSO, a one-point, holistic authentication, and access solution. With Single Sign-On, users, regardless of device, technology, or domain, are able to access a wide range of applications with a single login. To access multiple applications, you need only one set of login credentials.

    Some of the big benefits of SSO for businesses are listed below.

    1.Enhances Security Capabilities

    One misunderstanding about using an SSO solution is that it weakens security. Although, in theory, it seems to be valid, with some wise practices, SSO can minimize password theft.

    Users are more likely to develop a strong password and less likely to write it down because they are supposed to remember only one password for several applications. These best practices reduce the risk of password theft.

    2. Improves Efficiency Of Staff And IT Teams

    A single point of entry will minimize the usage of time and resources. A Single Sign-On enables to:

    Reduce support calls: In order to access all their applications, users with only one password do not need as much assistance.

    Enhance the user experience: There is no need to hop between several login URLs or reset passwords.

    Mitigate security risks: Employees can use their SSO login credentials on any computer, in any web browser, without compromising security.

    One of the most important advantages of Single Sign-On is the potential to maximize the productivity of end-users.

    3. Enhances User Experience

    One of the most significant benefits of SSO is the improved user experience. Users will appreciate a new digital experience, as repetitive logins are no longer needed. Enterprise benefits include an increase in customer satisfaction and increased rates of conversion.

    4. SSO Blends Well With Risk-Based Authentication

    SSO provides one “key” to use a common identity to sign in to different mobile applications, web assets, and third-party systems. You may combine SSO with risk-based authentication (RBA) to ensure a greater degree of protection. With RBA, user behavior can be monitored by your security team. Therefore, you will demand additional identity verification if you see any suspicious user activity, such as the wrong IP or multiple authentication errors. When this fails, you can prevent the user from accessing it. This powerful combination can prevent data from being stolen by cybercriminals, damaging the network, or wasting IT resources.

    5. Reduces Password Fatigue

    For every single application, security professionals rely on unique passwords in order to avoid cybercrime. This means the average user must recall hundreds of passwords for personal and workplace use. This leads to what is known as password fatigue. If customers have a hard time logging in, before you can convert them, they will abandon your website or app. The advantage of SSO is that there is only one password for clients to recall for all your applications.

    6. Improves The Adoption Rates For Apps

    Technology should simplify our lives, not lead to confusion. Making SSO sign-up or login simpler increases the likelihood of user acceptance of your applications and use of your apps.

    7. Prevents Shadow IT

    In the workplace, Shadow IT refers to illegal downloads. The potential for risk increases as cloud-based downloads become more common. IT administrators can use SSO to monitor what applications employees use in order to solve this issue. Identity fraud attempts can also be avoided.

    It is evident from the advantages mentioned above that SSO is a must for all organizations that want to increase efficiency and improve user experience without compromising data protection.

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